File:BBC Two figure 2.jpg

A robotic "2" ident building a Christmas snowman in its own image.

Fair use is also claimed for use on the BBC Two 'Personality' idents article page:

• The topic of this article page concerns this ident package, how it was devised, concepts, ident package and presentational package that accompanies it. For this article to make sense to the reader, this image is required. The image is also required to reassure readers and to inform them that this is the ident package they are thinking of, as a logo would do for a company. Ident packages are identified by readers by the image, and descriptions are often unsuitable to make readers certain this is their ident package.

Position

• Top of the page to allow readers to quickly identitfy the ident package and understand the focus and content of the article, in a similar style as an infobox or logo.

Additional

• by its very nature there is no free alternative
• Helps identify the brand and presentational package
• Low resolution
• By use of the image in this article, it allows non free images to be removed from the History of BBC television idents article, which has an excess of non free images and allows some unnescesairy images to be removed.

This image is a screenshot of a copyrighted television program. As such, the copyright for it is most likely owned by the company or corporation that produced it. It is believed that the use of a limited number of low-resolution screenshots for identification of and critical commentary on the television program and its contents on the English-language Wikipedia, hosted on servers in the United States by the non-profit Wikimedia Foundation, qualifies as fair use under the Copyright law of the United States. Any other uses of this image, on Wikipedia or elsewhere, might be copyright infringement. For more information, see Wikipedia:Non-free content. Fair use //en.wikipedia.org/wiki/File:BBC_Two_figure_2.jpg true