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Planet Marathi

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Planet Marathi
Type of businessOTT platform
Available in
  • Marathi
  • English
Founded2017[1]
HeadquartersMumbai, Maharashtra, India
Area served100+ countries[1]
OwnerPlanet Marathi Group
Founder(s)Akshay Bardapurkar[2]
Soumya Vilekar[1]
Key peopleAkshay Bardapurkar (CEO)
Aditya Oke (COO)[3]
IndustryEntertainment
Products
Total assets₹200 crore[1]
SubsidiariesPlanet Bharat
Planet Goem
URLplanetmarathi.com
CommercialYes
RegistrationOptional
Users1 million (January 2024)[1]
Current statusActive

Planet Marathi is an Indian subscription video on-demand over-the-top streaming media service which is India's first digital platform provide content in Marathi.[4] Planet Marathi claims to have over 550,000 installs and over 24 million video plays since its launch.[5]

Planet Marathi had appointed Marathi actress Mrinal Kulkarni to its board of founders.[6] Director of content, Abhijit Panse, was appointed by the company.[7]

In November 2023, the Planet Marathi Group and Vistas Media announced the launch of Planet Bharat, an over-the-top platform.[8] The company had also launched a news vertical and a Konkani-language digital entertainment platform, Planet Goem.[9] Soumya and her son, Anitya Vilekar, who held positions as directors within the company, have stepped down in 2024 from their roles on the board of directors.[1]

Launch

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The platform was launched in Mumbai by Madhuri Dixit in the presence of popular Marathi film personalities including Amruta Khanvilkar, Tejaswini Pandit, Sanjay Jadhav, Sonalee Kulkarni, Prasad Oak, Siddharth Jadhav.[4][10]

Availability

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The platform is available on Android, and iOS worldwide.[11][12]

References

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  1. ^ a b c d e f "Soumya Vilekar announces her exit from Planet Marathi OTT after 7 years of association". Financialexpress. 2024-01-18. Retrieved 2024-05-01.
  2. ^ "Planet Marathi Founder: Industry no longer bound by narrow vision of old gatekeepers". The Times of India. 2022-04-05. ISSN 0971-8257. Retrieved 2024-02-12.
  3. ^ "Planet Marathi OTT Launches Pay Per View Ticket Window". Koimoi. Retrieved 2024-02-12.
  4. ^ a b "Planet Marathi: Madhuri Dixit launches India's first Marathi OTT platform". English Jagran. 2021-09-01. Retrieved 2024-02-12.
  5. ^ Jha, Lata (2022-09-04). "Marathi OTT platform Planet Marathi records 500% increase in subscriber base". mint. Retrieved 2024-02-12.
  6. ^ "Mrinal Kulkarni on Planet Marathi OTT's board of founders | Media". Campaign India. Retrieved 2024-02-11.
  7. ^ "Planet Marathi OTT appoints Abhijit Panse as director of content". Financialexpress. 2024-02-08. Retrieved 2024-02-11.
  8. ^ "Planet Marathi Group and Vistas Media join hands to launch an OTT platform, 'Planet Bharat'". The Economic Times. 2023-08-14. ISSN 0013-0389. Retrieved 2024-02-11.
  9. ^ Jha, Lata (2023-04-25). "Planet Marathi Group to launch news vertical". mint. Retrieved 2024-02-12.
  10. ^ "Madhuri Dixit launches 'Planet Marathi' OTT platform". India TV News. 2021-08-31. Retrieved 2024-02-12.
  11. ^ "Planet Marathi OTT launches Planet Goem". Indian Broadcasting World. Retrieved 2024-02-12.
  12. ^ "India's first Marathi video streaming platform, Planet Marathi OTT to launch in December". Moneycontrol. Retrieved 2024-05-01. The OTT will be available on both iOS and Android globally.
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