Belgian Beer Café
| Company type | Private |
|---|---|
| Industry | Restaurant, beer cafe |
| Founded | 1998 |
| Headquarters | , Belgium |
Number of locations | 60+ |
| Website | www |
Belgian Beer Café is a chain of concept cafe-restaurants specializing in Belgian-inspired food and Belgian beers. The company was founded in Brussels in 1998 by InBev and now is part of the Anheuser-Busch InBev Group.[1] Currently,[when?] Belgian Beer Cafés can be found in 50 cities spread out over 19 countries.[citation needed]
History
[edit]The Belgian Beer Café concept pairs Belgian beers with Belgian cuisine.[1] The Cafés were designed by Creneau International, inspired by the look of Belgian Cafés during the interbellum and incorporating many elements of Belgian Art Nouveau architect Victor Horta.[2]
Belgian Beer Cafés come in two slightly different concepts: rural and cosmopolitan.[citation needed] The rural version imitates the typical Belgian brasserie, which is rather spacious with a large amount of seating and a good view of the comings and goings.[citation needed] The cosmopolitan-orientated Cafés are furnished in a more efficient way, less roomy and are targeted to a different audience.[citation needed]
At first, the beer menu was limited to only original InBev brands but over the years the number of participating breweries has grown.[citation needed]
At the World Expo 2010 in Shanghai, China, a complete Belgian Beer Café was constructed in the Belgian EU pavilion,[3] drawing some 110,000 visitors.[citation needed]
The Belgian Beer Cafés were also represented in 2011 at the Cleveland Wine Festival.[4] During the festival, a Belgian Beer Café served Stella Artois (premium lager), Hoegaarden (white wheat beer) and Leffe (abbey beer).
International expansion
[edit]As of 2011, Belgian Beer Café locations can be found in 51 cities spread out over 20 countries and 4 continents (Europe, Asia, North America and Australia).[citation needed] Most of the cafes are located in city centres, but the Cafés can also be found in hotels and at international airports.[citation needed]
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References
[edit]- ^ a b "Belgian Beer Café Plans For 60 U.S. Locations". Brewbound. 21 September 2011. Retrieved 30 September 2020.
- ^ "Creneau International Belgian Beer Cafe concept".
- ^ "Official website Belgian EU pavilion". Archived from the original on 19 August 2010.
- ^ Cleveland Wine Festival