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Babymonster

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Babymonster
Babymonster in April 2024 L–R, back: Asa, Ruka, Ahyeon L–R, front: Pharita, Chiquita, Rami, Rora
Babymonster in April 2024
L–R, back: Asa, Ruka, Ahyeon
L–R, front: Pharita, Chiquita, Rami, Rora
Background information
Also known asBaemon
OriginSeoul, South Korea
GenresK-pop
Years active2023 (2023)–present
LabelsYG
Members
  • Ruka
  • Pharita
  • Asa
  • Ahyeon
  • Rami
  • Rora
  • Chiquita
Websiteyg-babymonster.com

Babymonster (Korean: 베이비몬스터; RR: Beibimonseuteo; stylized in all caps), sometimes known as Baemon (/beɪmɒn/ BAY-mon; 베몬), is a South Korean girl group formed by YG Entertainment. The group consists of seven members: Ruka, Pharita, Asa, Ahyeon, Rami, Rora, and Chiquita. They debuted as a full ensemble on April 1, 2024, with their eponymous extended play (EP) Babymons7er. The EP's single "Sheesh" became their first top-ten hit on South Korea's Circle Digital Chart. Babymonster subsequently released their debut studio album, Drip, on November 1.

History

[edit]

2018–2022: Formation and pre-debut activities

[edit]

Following the launch of YG Entertainment's representative girl groups, 2NE1 (2009) and Blackpink (2016), news of their next girl group circulated as early as 2018.[1][2] They received applicants from various countries, some of whom were accepted into its training program as early as age 10, training an average of four to five years.[3] In the number of recruits, each prospective member placed first against thousands in their respective auditions.[4] In January 2020, "Babymonster", one of many names initially considered for Blackpink,[5] and "Baemon" (a syllabic abbreviation of the former) were trademarked in English and Korean by the label and tentatively used by media outlets until the eventual disclosure of their official uses.[6][7][8]

Its selection process was chronicled in Last Evaluation (2023), a reality show showcasing seven potential members.[9] Label founder, Yang Hyun-suk, enlisted assistance by Lee Su-hyun of AKMU, and Winner's Kang Seung-yoon and Lee Seung-hoon amidst others to judge, rank, and determine its formation for the duration of the show.[10][11] Yang revealed the number of members he first planned was five;[12] however, a seven-piece ensemble was finalized with three South Koreans (Ahyeon, Rami, Rora), two Japanese (Ruka, Asa), and two Thai members (Pharita, Chiquita).[13] Ahyeon, Ruka, Chiquita, Rami, and Pharita were selected by the label, while Rora and Asa were contemplated to be placed into two different projects before ultimately joining the final line-up as the "fans' choice".[13]

Leading to their acceptance into the company, Rami started as a child model at age two;[2] Ruka debuted in the Japanese girl group Shibu3 project [ja] (2017);[6] Rora joined the children's music group U.SSO Girl with Hyein of NewJeans;[14] and Pharita modelled in contests and auditioned for survival reality programs.[15] Ruka, the longest trained member of the seven,[16] Rora, and Asa, trained under the label for six years anterior to their debut.[17] Rami and Ahyeon honed their craft for five years,[17] and Pharita, who was chosen out of 1,226 applicants amid her audition,[18] trained for four years.[19] Chiquita became the final addition to the prospective group,[2] following three months of training,[18] the shortest period of all members,[2] cultivating with its members for three years.[19] In this time, their vocals were often recruited in the background of their labelmate's work (i.e. the final chorus of Kang Seung-yoon's "Iyah" (아이야; aiya)).[20]

2023–present: Introduction and debut

[edit]
Image displaying Babymonster's logo

YG Entertainment signaled the septet's formal introduction on December 30, 2022, with a poster and the subtext "YG Next Movement".[21] It heralded a trailer-esque video posted on YouTube on New Year's Day that garnered 15 million views in three days,[22] and featured appearances by members of Winner and Blackpink, sibling duo AKMU, dancer and choreographer Leejung Lee, and label founder Yang Hyun-suk.[23] Babymonster's introduction, together with the announcement of G-Dragon's feasible return as a soloist that same day, contributed to a subsequent rise in the label's stocks, leaping by 11.74%.[24] The seven members were revealed to the public through gradual releases of live performance videos starting on January 12,[6] (in order: Rami, Ahyeon, Chiquita, Asa, Rora, Pharita, and Ruka);[25] and a pre-debut promotional single titled "Dream"—exclusively released via YouTube on May 14, 2023,[26] debuting atop the Billboard Hot Trending Songs chart.[27] Their channel soon surpassed one million subscribers in 52 days since its creation on December 28, 2022,[18] and two million subscribers in 129 days, becoming the fastest K-pop girl group to reach the milestone.[28]

The group released two singles as a six-piece titled "Batter Up" and "Stuck in the Middle" on November 27, 2023,[29] and February 1, 2024,[30] respectively, with the former serving as the sextet's debut single and Babymonster's pre-debut release.[31] Label-mates Lee Chan-hyuk of AKMU and Choi Hyun-suk of Treasure contributed in penning the former piece, while its member Asa, worked on both its music and lyrics.[29] Its music video amassed 22.59 million views within a day, became the most viewed debut music video in the first 24 hours in K-pop history,[32] and became the fastest debut music video to reach 100 million views on the platform, eighteen days after its release.[33] It found further success on Spotify, achieving 10 million streams in ten days, the fastest for a rookie K-pop girl group.[34] Ahyeon, who was absent from its releases for health reasons,[35][36] soon recovered and returned from her hiatus, joining the ensemble to promote their future activities as a seven-member group.[37]

Marking the group's official debut,[38] their first extended play (EP) Babymons7er, was released on April 1.[38] It was primarily supported by the titular single "Sheesh" and included re-recordings of "Batter Up" and "Stuck in the Middle" with all seven members,[38] alongside a gift titled "Like That" by Charlie Puth following a viral cover of "Dangerously" sung by Ahyeon.[39] The eponymous release recorded over 460,000 pre-orders,[40] and debuted at number three on the Circle Album Chart.[41] Initially released to lukewarm reception,[42] "Sheesh" climbed the domestic charts following a surge in popularity through its live performances,[42] peaking at number ten on the Circle Digital Chart. Furthermore, it became the highest entry for a K-pop girl group on Spotify that year,[43] debuting with 1.76 million streams on its Daily Top Songs Global Chart at sixty-ninth place.[44] In commemoration of their debut,[45] a pop-up store was held at The Hyundai Seoul on the same date for ten days,[46] welcoming 2,000 visitors in its first two days.[45] In conjunction to their latest release, the septet embarked on their first fan meeting tour in May amidst six Asian regions: Singapore, Japan, Thailand, Taiwan, Indonesia, and South Korea. In result, Babymonster entered "arena-class" venues within forty days of their debut,[47] selling out 26,000 tickets in their Tokyo stop alone.[48]

For Babymonster's upcoming first studio album, a pre-release digital single titled "Forever" was released on July 1.[49] The studio album, titled Drip, was released on November 1, led by two singles "Clik Clak" and "Drip".[50]

Artistry

[edit]

Image and reception

[edit]

Created with an image possessing two contrasting qualities, a "baby" side (offstage) and a "monstrous" side (onstage) akin to their name,[38][51] the septet maintains the signature "charismatic" elements of YG Entertainment,[52] embodying the better known moniker, the "YG DNA".[53] Babymonster was touted as an "all-rounder" group and its members labelled as "elites" by the public and media alike,[54] wherein each excel in vocals, rap, and dance.[55][56] The ensemble is also proficient in multiple languages, including Korean, English, Japanese, Thai, and Chinese.[57]

In a survey conducted by entertainment business magazine JoyNews24, two hundred industry workers from entertainment companies and broadcasters, film and broadcast content producers, and entertainment reporters ranked the tentative group ninth in the "Most Anticipated Artist of Late 2021 and 2022", tied with Ive amidst others.[58]

Influences

[edit]

Babymonster has cited all YG Entertainment artists as their role models,[59] who are known for their "stage presence" and "musical prowess",[38] learning from artists including Blackpink and 2NE1.[53]

Other ventures

[edit]

Endorsements

[edit]

In February 2024, Babymonster became presenters for Pepsi in the Asia-Pacific region,[60] and the face of LG Household & Health Care's cosmeceutical brand CNP Laboratory,[61] to aid advancements into the Japanese beauty market.[62] Two months later, the group became global partners of Adidas,[63] and later an ambassador for its sports collection.[64]

Members

[edit]
  • Ruka (루카)
  • Pharita (파리타)
  • Asa (아사)
  • Ahyeon (아현)
  • Rami (라미)
  • Rora (로라)
  • Chiquita (치키타)

Discography

[edit]

Studio albums

[edit]
List of studio albums, showing selected details, selected chart positions, and sales figures
Title Details Peak chart positions Sales
KOR
[65] 		JPN
[66] 		JPN
Hot
[67] 		UK
DL
[68]
Drip 1 9 7 84

Extended plays

[edit]
List of extended plays, showing selected details, selected chart positions, sales figures, and certifications
Title Details Peak chart positions Sales Certifications
KOR
[65] 		CRO
[72] 		JPN
[66] 		NGA
[73] 		UK
DL
[68] 		US
World
[74]
Babymons7er
  • Released: April 1, 2024
  • Label: YG Entertainment
  • Formats: CD, digital download
 3 5 6 98 69 15

Singles

[edit]
List of singles, showing year released, selected chart positions, and name of the album
Title Year Peak chart positions Sales Album
KOR
[79] 		HK
[80] 		IDN
[81] 		JPN
Hot
[82] 		MLY
[83] 		NZ
Hot
[84] 		SGP
[85] 		TWN
[86] 		US
World
[87] 		WW
[88]
"Batter Up"[C] 2023 123 22 14 100 9 14 10 7 5 101 Babymons7er
"Stuck in the Middle"[C] 2024 —[a] — — — — — — — — — —
"Sheesh" 10 10 4 42 4 30 6 3 — 33
"Forever" 101 16 20 92 7 — 12 6 7 141 Drip
"Clik Clak" —[b] — — — — — — — — —
"Drip" —[c] — — — — 10 — — — —
"—" denotes releases that did not chart or were not released in that region.

Promotional singles

[edit]
List of promotional singles, showing year released and album name
Title Year Peak chart positions Album
KOR
DL
[93]
"Dream" 2023 92 Babymons7er

Other charted songs

[edit]
List of other charted songs, showing year released, selected chart positions, and name of the album
Title Year Peak chart positions Album
KOR
DL
[94] 		JPN
Heat.
[95] 		SGP
Reg.
[96] 		TW
[97] 		WW
Excl.
US
[98]
"Monsters (Intro)" 2024 113 — — — — Babymons7er
"Like That" 64 7 17 16 186
"Love In My Heart" 106 — — — — Drip
"Really Like You" 116 — — — —
"Love Maybe" 116 — — — —
"Billionaire" 126 — — — —
"Woke Up In Tokyo" 154 — — — —
"Batter Up" (Remix) 188 — — — —
"—" denotes releases that did not chart or were not released in that region.

Videography

[edit]

Music videos

[edit]
Year Title Director(s) Ref.
2023 "Dream" Un­known [27]
"Batter Up" Seo Hyun-seung (Gigant) [99][100]
2024 "Stuck in the Middle" Jason Kim (Flipevil) [101][102]
"Sheesh" Seo Hyun-seung (Gigant) [103][104]
"Forever" Samson (Highqualityfish) [105][106]
"Clik Clak" Yang Soonsik (YSS Studio) [107][108]
"Drip" Samson (Highqualityfish) [109]

Other videos

[edit]
Year Title Director(s) Ref.
2024 "Like That" (Exclusive Performance Video) Un­known [110]

Filmography

[edit]
  • Last Evaluation (2023, YouTube)[111]
  • Baemon TV (2024, YouTube)[112]

Tours and concerts

[edit]

Fanmeeting

[edit]
See You There (2024)
Date City Country Venue Attendance Ref.
May 11, 2024 Tokyo Japan Ariake Arena 26,000 [48]
May 12, 2024
June 8, 2024 Jakarta Indonesia Tennis Indoor Senayan — [113]
June 15, 2024 Singapore The Star Performing Arts Centre est. 5,000 [114]
June 23, 2024 Taipei Taiwan Taipei Music Center — [113]
June 29, 2024 Bangkok Thailand Paragon Hall
June 30, 2024
July 30, 2024 Kobe Japan World Memorial Hall 20,000 [115]
July 31, 2024[d]
August 10, 2024 Seoul South Korea Kyung Hee University Grand Peace Palace — [116]
August 11, 2024

Accolades

[edit]

Awards and nominations

[edit]
Name of the award ceremony, year presented, category, nominee of the award, and the result of the nomination
Award ceremony Year Category Nominee / work Result Ref.
Asia Artist Awards 2024 Popularity Award Babymonster Pending [117]
Brand of the Year[D] 2024 Best Female Rookie Nominated [118]
Best Female Rookie (Vietnam) Won
Circle Chart Music Awards 2024 Rookie of the Year – Global Streaming "Batter Up" Won [119]
Mubeat Global Choice Award – Female Babymonster Nominated [120]
Rookie of the Year – Streaming Unique Listeners "Batter Up" Nominated [121]
The Fact Music Awards 2024 Best Music (Winter) Nominated [122]
Korea Grand Music Awards 2024 Best 10 Artists Babymons7er Pending [123]
Best Rookie – Artist Pending
Best Rookie – Song "Sheesh" Pending
Best 10 Songs Pending
Trend of the Year Babymonster Pending
MAMA Awards 2024 Artist of the Year Pending [124]
Best New Female Artist Pending
Worldwide Fans' Choice Female Pending

Listicles

[edit]
Name of publisher, year listed, name of listicle, and placement
Publisher Year Listicle Placement Ref.
Sisa Journal[note 1] 2024 Next Generation Leaders Placed [129]

Notes

[edit]
  1. ^ Sales figures for Drip:
    • Physical sales: 6,487[70]
    • Digital sales: 335[71]
  2. ^ Sales figures for Babymons7er:
    • Physical sales: 21,575[76]
    • Digital sales: 828[77]
  3. ^ a b Single initially released as a six-piece, cited as the group's pre-debut material. A seven-member version was included on Babymons7er.[89]
  4. ^ Established in 2003, Brand of the Year is an awards ceremony based on nationwide surveys hosted by the Korea Consumer Brand Committee and organized by the Korea Consumer Forum.
  1. ^ "Stuck in the Middle" did not enter the Circle Digital Chart, but peaked at number 45 on the component download chart.[91]
  2. ^ "Clik Clak" did not enter the Circle Digital Chart, but peaked at number 31 on the component download chart.[92]
  3. ^ "Drip" did not enter the Circle Digital Chart, but peaked at number 24 on the component download chart.[92]
  4. ^ Two shows were held within the day, first beginning at 14:00 (JST), followed by a second at 18:30 (JST).
  1. ^ The Sisa Journal is one of the major weekly news magazines in Korea.[125] Established in 1989,[126] its annually conducted 'Who Moves Korea' survey determines the most influential figures in the country and highlights next-generation leaders of Korea.[127] The survey is conducted on a total of 1000 experts across 10 fields, including professors, journalists, politicians, businessmen, and cultural artists.[128]

References

[edit]
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  69. ^ Includes 247,080 (CD) + 444,674 (Nemo):
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  72. ^ TOTS International Albums Chart:
  73. ^ TurnTable Top 100 Albums Chart:
  74. ^ Billboard US World Albums:
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  88. ^ Billboard Global 200:
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  94. ^ Circle Download Chart:
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